A long-time client of mine, who specializes in building custom decks, refinished attics, and screened porches in Southern Wake County now has work booked out four to six months consistently.
When we first started working together, he was doing all types of handyman repairs along with a few decks/remodels. He became so busy after us working together, that he was able to start focusing specifically on the custom decks, remodels and screened porches and refer the handyman-type tasks out.
How We Started
A friend of his recommended Boomerang Social and he contacted us. He was paying an online lead service platform over $1k a month for a lead generation listing service and it wasn’t working. The leads weren’t really qualified, many times actually cold. None ever panned out. For less than half of the price he was paying the lead service, he was using Boomerang Social to manage all of his social media.
We started a full social plan with Twitter, Facebook, Instagram, LinkedIn, a monthly blog and a monthly newsletter. Between the newsletter and blog, and the posts on Facebook, he acquired several qualified leads.
He Really Grew
After studying where he was getting his best lead sources (that being Facebook and referrals), and where they weren’t coming from, we focused the social plan to maintaining Facebook and Instagram to attract new clients, along with the monthly blog and newsletter to keep in touch with past clients. We were able to cut his costs even more.
Still Going Strong
His Facebook page still has high engagement with good leads. He is also getting many referrals from past clients as he is an expert at what he does. These days, he is generally booked four – six months out, and has been for a couple of years now. He does beautiful work making his customer’s dreams come to life and has a guarantee on his workmanship for 1 year. Who is that client? Holly Springs Builders with Matt Brush as owner! Please check out more of his work on his website and give him a ring.
And don’t hesitate if you would like a free 15 minute consult with Boomerang Social. Give us a call today at 919-858-6122
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