Your Business can be successful with Facebook & Instagram Advertising!
Ride the Wave of Powerful Stats of Facebook & Instagram Advertising
Facebook and Instagram advertising is providing businesses with one of the largest opportunities available. Facebook has 2.8 billion daily active users and Facebook Stories has 500 million daily viewers. Instagram has over 1.5 billion users with 100 million users who launch or watch live videos daily with 90 percent of those following a business profile.
Facebook has more monthly active users than WhatsApp (2 billion), Twitter (463 million) and Instagram (1.39 billion) (Source: various).
Within the last year or so, Instagram has introduced several new features and upgrades. A majority (about 59%) of adults using Instagram in the US use the site at least once a day. *Pew Research
TEST FOR SUCCESS!
The various ad types and promoted content need to be tested and optimized on an ongoing basis to see what works best to reach your target audience.
Once success is reached and can be associated with a specific audience, a new “look-a-like” audience can be created to reach users that “Look-a-Like.” Facebook’s gigantic audience and features enable successful ad campaigns to scale rapidly.
Boomerang Social has helped innovative brands capitalize on the accessibility of one of the largest audiences on the planet.
You can run a variety of different ad types on Instagram. Everything from photo ads, video ads, carousel ads, story ads, and more can feature and show off your products or services.
Boasting 700 million users worldwide (50% of which follow a business), higher per-post engagement rates than other social platforms, and a higher average order value than Facebook, Instagram is often the go-to platform for marketers looking for a new way to enhance their brand or product image.
And unlike regular Instagram posts, ads allow for clickable URLs so people can easily click through to visit your mailing list signup form, website, or online store.
LET’S DEVELOP A MARKETING STRATEGY TOGETHER!
Your brand integrity is always a priority with every ad we write and every banner we design. We start by working with you to set the right campaign goals for what you want to achieve.
We’ll help you define your audience for Facebook and Instagram Advertising, making sure you’re asking the right questions:
- Who are your customers?
- What action do you want them to take?
- What’s the level of connection between you and your audience?
- What messages resonate with them?
- Do you have something of value to offer to them on your landing page?